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Eye exams in East Madison, WI

Our East Madison location provides comprehensive eye care for new and returning customers. 

East Madison vision center

Madison East telehealth in-Store virtual eye exams offer:

  • Flexibility Flexibility in scheduling
  • Accessability Accessability to your providers
  • Cost Effective Cost Effective and convenient
  • Consistent Consistent high quality care

Madison East Telehealth: In-Store Virtual Eye Exams

Telehealth is a new, accessible way to schedule a comprehensive in-store eye exam with an on-screen optometrist at Wisconsin Vision. We have the eye exam equipment needed to get you the most accurate prescription while your optometrist is away from the office. A Telehealth exam only takes 30 minutes or less from obtaining information about your medical/ocular history to getting you the prescription you need. Contact our Madison East office for insurance information and questions about the exam process.

  1. 1 Schedule
  2. 2 Visit
  3. 3 Take Exam

 What happens during an eye exam?

Your overall health, previous visits, and current symptoms will determine the specific tests included in your next eye exam. In general, a comprehensive adult eye exam may include:

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Optomap® Eye Exams

*Eye exams with Optomap® retinal imaging are available at the following locations: Elm Grove, Milwaukee (Layton Ave), Franklin, Greenfield, Pewaukee, Racine (Douglas Ave), Janesville, Madison (Odana Ave), and Appleton.

How Often Do I Need My Eyes Checked?

The American Optometric Association recommends the following guidelines for people with no signs of eye or vision problems:

5 YEARS At age 5, and again before starting 5k
6 - 18 YEARS Once a year
19 - 60 YEARS Every 1-2 years or as recommended by doctor
60+ YEARS Once a year

*For children younger than 5, please contact us for a referral

If any of the following are true, please schedule an eye exam right away:

  • Your last eye exam was over 2 years ago
  • You use computers, phones, or other digital screens for extended periods of time
  • You occasionally experience headaches that blur your vision
  • You experience an increase in ‘floaters,’ spots or bright flashes
  • You experience chronic pain, redness, dryness, itching, discharge, or irritated skin around the eyes
  • You’ve received an injury to the eye or eye area
Affordable eye exams for kids, adults and seniors in Madison, Wisconsin on East Washington Avenue

Personalized eye exams & optometry care

Eye exams at Wisconsin Vision in East Madison combine state-of-the-art equipment with caring, experienced eye doctors. During your eye exam, we’ll explain the procedures, answer your questions and recommend personalized vision solutions based on the results.

Eye exam services include:

  • Visual acuity tests
  • Examination of external & internal eye structure
  • Glaucoma & cataract screenings
  • Diabetic retinopathy screenings
  • Treatments for eye infections, injuries, allergies, dry eyes & digital eye strain
  • Preventative care for eye health disorders
  • Contact lens fittings

General health concerns including high blood pressure, diabetes, and side effects from medications can affect the health of your eyes. Regular eye exams protect your vision and prevent complications down the road. When in doubt, get your eyes checked!

Eye exams for kids

We provide affordable eye exams for toddlers and children ages 3 & up (for infants or toddlers under 3 please contact us for a referral).

Back to school eye exams on Madison's east side

Wisconsin state law requires all Wisconsin schools to request children have a comprehensive eye exam from an optometrist or ophthalmologist before starting kindergarten. The same law also requires optometrists and doctors to work to reduce or waive the cost of childhood eye exams for parents who might have difficulty paying.

Learn more about children's eye exams and check out our current specials including discounted pricing on eye exams.

Eye exams for seniors

Older adults are at a higher risk of vision loss and some eye diseases. Comprehensive eye exams help detect problems early so they can be treated sooner. Our optometrists provide affordable eye exams for seniors and take Medicare Part B for vision care.

  • Using insurance

    for an eye exam

Wisconsin Vision in East Madison accepts most vision plans including VSP. Your vision insurance covers routine eye exams and may pay for part of your eyeglasses or contact lenses if needed. Flexible spending accounts can be used to pay for eye exams and eyewear.

If you have a medical condition affecting your eye health (such as pink eye, glaucoma, or macular degeneration) your medical insurance may also be billed. We’re happy to do an insurance check and explain your benefits.

Learn more about eye exam insurance coverage at East Madison's Wisconsin Vision.
  • No insurance

    for an eye exam

Many of our patients don’t have vision insurance and are still able to afford regular comprehensive eye exams. We’ll always explain your best options, with or without insurance. You can also use CareCredit for eye exams and eyewear at all Wisconsin vision locations, with interest-free financing for up to a year.

We offer special pricing on eye exams without insurance.

Current Promos

Learn more about eye exams without insurance coverage at East Madison's WI Vision.

Eye Exam Frequently Asked Questions

Is an eye exam at Wisconsin Vision affordable for a family?

Wisconsin Vision offers affordable eye exams for patients of all ages, and new patients are always welcome. For specific pricing on eye exams, contact our Madison East store for more details.

Does the Madison East location accept walk-in patients?

Walk-ins and same-day appointments are subject to availability around scheduled appointments. Schedule your appointment online to confirm the next time you come in you will see an eye doctor the same day.

What tests are performed during a pediatric eye exam?

During your child’s eye exam, they may be assessed on different aspects of their health, including visual acuity, binocular vision, visual field, retinoscopy, eye movement, eye health and pupil response. Contact our store today if you have any questions regarding these vision tests.

What can I do if my child is nervous about their eye exam?

Telling your child when you scheduled their first eye exam may help reduce some stress. Bringing them into the clinic before the exam may get them familiar with the location, also relieving some anxiety. You are also welcome to bring them in with you when you have an eye exam to show them the process and how painless and important it is for people to do.

Does Wisconsin Vision’s Madison West location offer Telehealth services?

We are working on implementing Telehealth capabilities at all our Wisconsin Vision locations. Telehealth services are coming soon to our Madison West location.

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